THE MODERATING ROLE OF CEO OVERCONFIDENCE IN THE EFFECT OF GREEN INNOVATION ON FIRM VALUE
DOI:
https://doi.org/10.29303/akurasi.v9i1.858Kata Kunci:
CEO overconfidence, inovasi hijau, nilai perusahaan, teori upper echelonAbstrak
Penelitian ini menguji pengaruh inovasi hijau terhadap nilai perusahaan serta menganalisis apakah CEO overconfidence memoderasi hubungan tersebut. Sampel penelitian terdiri atas 346 perusahaan non-keuangan yang terdaftar di Bursa Efek Indonesia periode 2019–2023, dengan total 1.730 observasi firm-year melalui purposive sampling. Analisis data dilakukan menggunakan generalized least squares (GLS) untuk mengatasi potensi heteroskedastisitas dan autokorelasi pada data panel. Hasil pengujian menunjukkan bahwa inovasi hijau berpengaruh positif terhadap nilai perusahaan. Namun, CEO overconfidence tidak memoderasi hubungan antara inovasi hijau dan nilai perusahaan. Temuan ini mengindikasikan bahwa peningkatan nilai perusahaan melalui inovasi hijau lebih didorong oleh inisiatif strategis pada tingkat perusahaan dibandingkan oleh karakteristik psikologis eksekutif puncak. Penelitian ini berkontribusi pada literatur mengenai inovasi berkelanjutan dan tata kelola perusahaan berbasis perilaku dengan menyediakan bukti empiris dari konteks pasar negara berkembang.
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Referensi
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